Summary
Overview
Work History
Education
Skills
Certification
Brazilian Jiu-Jitsu Brown Belt
Timeline
Generic

Yara Saket

Social Media And Digital Marketing Content Specialist
Amman

Summary

Digital Marketing & Content Creation Specialist with expertise in social media management, video production, and paid advertising. Skilled in creating engaging content, managing campaigns, and optimizing brand presence. Experience includes marketing, scheduling, and content strategy for FightX Martial Arts and Beyond Games HQ. Holds an Honours degree with research focused on media, culture, and representation. Passionate about storytelling, branding, and digital engagement.

Overview

3
3
years of professional experience
3
3
years of post-secondary education
1
1
Certification
2
2
Languages

Work History

Social Media and Digital Marketing Executive

Beyond Games HQ
02.2022 - Current
  • Managed social media accounts, improving brand visibility and interaction by increasing follower engagement.
  • Created high-quality digital content including reels, videos, and promotional material to enhance brand presence and engagement.
  • Developed and executed content strategies across multiple platforms to engage and grow the audience.
  • Enhanced video storytelling to align with the brand's voice and audience preferences.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Conducted and managed Google Ads campaigns to increase brand awareness and drive traffic to the website.
  • Developed targeted social media ads, contributing to an increase in conversions and overall engagement.
  • Analyzed and reported on campaign performance, using insights to optimize strategies for improved results.
  • Played a key role in the creation and implementation of the brand’s social media presence, contributing to the growth of the community and online presence.

Social Media Manager and Content Creator

FightX Martial Arts
12.2023 - Current
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
  • Increased brand awareness by developing and implementing effective social media strategies.
  • Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
  • Developed targeted advertising campaigns, driving website traffic and generating leads.
  • Streamlined content creation process, allowing for more frequent and impactful posts.
  • Captured and edited high-quality videos for social media platforms.
  • Increased follower engagement with interactive content and timely responses to comments.
  • Created and designed engaging video content, including promotional reels, tutorials, and event highlights.

Education

Bachelor of Arts - International Media And Communications

University of Nottingham
Nottingham, United Kingdom
09.2018 - 06.2021

Skills

    Social media management

    Content creation

    Photo and video editing

    Social media strategy

    Market research

    Content development

    Brand promotion

    Content scheduling

    Photography and videography

    Brand awareness

    Teamwork and collaboration

    SEO optimization

Certification

Digital Marketing Academy Participant

Brazilian Jiu-Jitsu Brown Belt

I was featured on BBC Radio Nottingham as a “Sports Woman,” where I discussed my experiences as a Jordanian student and athlete, both in my home country and the United Kingdom. I shared insights into my journey in Brazilian Jiu-Jitsu, highlighting my participation in tournaments and training across different parts of the world, as well as the values of discipline, consistency, and motivation. Over the years, I have competed in numerous national and international BJJ tournaments, earning multiple accolades. My achievements include a Bronze medal at the English Open 2017, Gold at the Warwick University League 2018, Gold and Bronze at the Nottingham Open 2018, Gold at the London Warriors Cup 2018, and Gold and Silver at the British National Pro 2019. I also secured Gold and Silver at the IBJJF London Fall Open, Bronze at All Stars BJJ Birmingham, and Silver at the Abu Dhabi Grand Slam Rome 2024. Additionally, I participated in the prestigious Abu Dhabi World Jiu-Jitsu Championships in 2016 and 2019.

Timeline

Social Media Manager and Content Creator

FightX Martial Arts
12.2023 - Current

Social Media and Digital Marketing Executive

Beyond Games HQ
02.2022 - Current

Digital Marketing Academy Participant

10-2021

Bachelor of Arts - International Media And Communications

University of Nottingham
09.2018 - 06.2021
Yara SaketSocial Media And Digital Marketing Content Specialist