Summary
Overview
Work History
Education
Skills
Websites
LANGUAGES
LINK
Timeline
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Sona Grigoryan

Yerevan

Summary

Experienced professional with over six years in the iGaming industry, specializing in operations, project management, and marketing.

Overview

7
7
years of professional experience

Work History

Marketing Team Lead

NDA
06.2022 - Current
  • Oversee casino and sport content creation tailored to five regions: Turkey, Uzbekistan, Kazakhstan, Canada, India.
  • Develop and execute promotions across all social media platforms and within the product ecosystem.
  • Collaborate closely with cross-functional teams, including Product, Customer Support (CS), Customer Relationship Management (CRM), and Design, to ensure seamless integration and alignment of marketing efforts.
  • Collaborate with influencers and streamers to plan and execute promotional campaigns and live streams.
  • Coordinate and manage promotional activities, ensuring alignment with brand strategy and objectives.
  • Analyze performance metrics to assess campaign effectiveness and optimize future initiatives.

Project Manager

VBET
10.2021 - 06.2022
  • Define project scope, goals, deliverables.
  • Lead and manage cross-functional teams, including developers, designers, artists, marketers, and QA team.
  • Oversee the day-to-day operations of the project, ensuring that all tasks are completed on time and to the highest quality.
  • Identified plans and resources required to meet project goals and objectives.
  • Coordinated with cross-functional teams to resolve project issues and mitigate risks.
  • Provided detailed project status updates to stakeholders and executive management.
  • Prepared detailed reports on project status for stakeholders, ensuring transparency and alignment with objectives.

Casino Operations Manager

BETCONSTRUCT
07.2019 - 10.2021
  • Develop and execute the product strategy for casino games, promotions, and user experience.
  • Analyze market trends, customer feedback, and competitor offerings to identify new opportunities and features.
  • Work closely with game developers, designers, and third-party providers to create and optimize new and existing casino games.
  • Led efforts to continually improve casino ambiance through strategic lighting design adjustments, ensuring an inviting and engaging atmosphere for guests.
  • Coordinated with other departments to optimize cross-functional collaboration, enhancing overall casino operations efficiency.
  • Monitored gaming floor activity proactively, identifying potential issues or areas of concern before they escalated into larger problems.

Logistics Specialist

GLOBBING LLC
03.2019 - 06.2019

Logistics Manager

ULTIMATE FREIGHT LLC
06.2018 - 03.2019

Education

Bachelors - Faculty of Mathematics and Mechanics

Yerevan State University (YSU)

Skills

  • Communication
  • Multitasking
  • Team leadership
  • Creative thinking
  • Decision-making
  • Task prioritization
  • Content creation
  • Social media strategy
  • Project management
  • Content management
  • Promotions coordination
  • Problem-solving

LANGUAGES

Armenian
English
Russian

LINK

LinkedIn Profile: https://www.linkedin.com/in/sona-grigoryan-7705231b3

Timeline

Marketing Team Lead

NDA
06.2022 - Current

Project Manager

VBET
10.2021 - 06.2022

Casino Operations Manager

BETCONSTRUCT
07.2019 - 10.2021

Logistics Specialist

GLOBBING LLC
03.2019 - 06.2019

Logistics Manager

ULTIMATE FREIGHT LLC
06.2018 - 03.2019

Bachelors - Faculty of Mathematics and Mechanics

Yerevan State University (YSU)
Sona Grigoryan