Sally Haddad
Amman,AM
Summary
Dynamic Associate Manager at KPMG Jordan with a proven track record in designing impactful training programs and managing vendor relations. Expert in database management and client communication, I successfully launched customized training sessions that enhanced program visibility and enrollment, aligning initiatives with organizational goals. Skilled in digital marketing strategy and team collaboration.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Associate Manager
KPMG Jordan
Amman
08.2017 - Current
- Conducted comprehensive training needs assessments to align learning initiatives with organizational goals.
- Designed and implemented tailored training programs based on job role analysis and department-specific skill requirements.
- Monitored program effectiveness using pre- and post-training assessments, surveys, and performance data.
- Created interactive learning materials including manuals, e-learning modules, and assessments.
- Managed vendor relations and negotiated contracts for outsourced training services.
- Developed strategic training calendars based on resource availability and business priorities.
- Launched customized training sessions addressing client-specific needs and KPIs.
- Coordinated marketing and sales plans to support training program visibility and enrollment targets.
Digital Marketing
- Designed and executed digital marketing strategies to drive engagement and promote company services.
- Identified potential client leads through digital channels, traditional outreach, and social media marketing.
- Analyzed and reported on campaign performance metrics to measure ROI and optimize strategies.
- Developed digital marketing roadmaps tailored to diverse client accounts.
- Managed online customer communications via email, phone, and social platforms.
- Established and maintained the company's social media presence across Facebook, Instagram, and LinkedIn.
Finance Work
- Managed invoicing and receipt processes through the SAP system for the KPMG Academy.
- Monitored account receivables, identified overdue payments, and implemented collection follow-ups.
- Maintained detailed records and provided regular reporting on financial collections and AR performance.
- Conducted financial analyses to support strategic planning and operations.
Education
Bachelor of Business Administration -
University of Jordan
02.2017
High School - Information Technology Stream
Latin Fuhais School
06.2013
Skills
- Database management
- Training budget oversight
- Program implementation
- Team collaboration
- Client communication
- Rapid learning
- Training proposals
- Digital marketing strategy
- Social media engagement
- Content creation
Certification
- Certified Digital Marketing Professional (CDMP)
- Project Management Professional (PMP)
Languages
Arabic
First Language
English
Upper Intermediate (B2)
B2
References
References available upon request.
Timeline
Associate Manager
KPMG Jordan
08.2017 - Current
Digital Marketing
Finance Work
Bachelor of Business Administration -
University of Jordan
High School - Information Technology Stream
Latin Fuhais School
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