Microsoft Office
Lena Aghajanyan
Fashion Designer
Yerevan
Summary
Talented professional considered knowledgeable leader and dedicated problem solver. Brings 8 years of valuable expertise to forward company objectives. Attentive to detail with experience in coordinating projects, programs and improvements.
Overview
8
8
years of professional experience
5
5
years of post-secondary education
3
3
Languages
Work History
Brand Manager
Alex Retail Company
Yerevan
11.2018 - 06.2020
- Planned, implemented and tracked sales and marketing strategies to promote brand products.
- Cooperated and worked closely with communications team to develop marketing strategies to boost brand awareness.
- Oversaw product planning and demand management on monthly basis in order to maintain adequate product levels.
- Monitored online advertising and social media campaigns to assess success of different strategies.
- Motivated team members to continuous improvement in promoting and selling target products.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
- Built and strengthened strategic relationships with vendors, advertising agencies and leading industry partners.
- Increased product sales and brand exposure by developing new packaging, collateral and sales materials and optimizing target audience reach.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
Section Manager
Alhokair Zara Fashion Retail
Yerevan
11.2017 - 10.2018
- Scheduled weekly section meetings to review emerging challenges, identify opportunities and recognize high-performing employees.
- Identified section KPIs and created measurement mechanism to track operations efficiency.
- Resolved customer service escalations to promote mutually beneficial outcomes.
- Assigned employees to ongoing and special projects to realize adequate staffing and meet production schedule parameters.
- Monitored [Type] production schedules and made adjustments to achieve compliance with preset timelines.
- Improved user service quality to promote customer loyalty and enhance operations efficiency.
- Conducted annual employee performance reviews to recognize achievements and identify areas needing improvement.
- Managed personnel by implementing company policies, procedures, work rules and disciplinary action.
- Evaluated production schedules and orders to arrange required materials and plan staffing needs.
- Oversaw hiring processes for over [Number] permanent and temporary seasonal staff.
- Utilized proven problem-solving techniques to improve customer satisfaction and vendor relations.
Visual Merchandiser
Alhokair Zara Fashion Retail
Yerevan
10.2012 - 11.2017
- Monitored and replenished display inventory and restructured according to available stock.
- Arranged consistent shelves, bins and racks at [Number] locations by following established planograms.
- Promoted seasonal products and trends to move stock and prepare for incoming inventory.
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Supervised team of up to [Number] merchandising employees and monitored adherence to company standards.
- Educated staff about coordinating clothing racks and related displays to boost effectiveness of promotions.
- Partnered with sales representatives and managers to coordinate delivery and merchandising schedule.
Education
Master of Arts - Fashion Design
Yerevan State Academy of Fine Arts
Yerevan Armenia 09.2012 - 05.2014
Bachelor of Arts - Fashion Design
Yerevan State Academy of Fine Arts
Yerevan,Armenia 09.2008 - 05.2012
Skills
Brand development
Budgeting
Staff Management
P&L Management
Decision making
Strategic thinking
Multitasking
Problem solving
Working with deadlines
Working under pressure
Confidence
Open-Mindedness
Software
Adobe Illustrator
ProCreate
Interests
Painting
Reading
Cooking
Timeline
Brand Manager
Alex Retail Company
11.2018 - 06.2020
Section Manager
Alhokair Zara Fashion Retail
11.2017 - 10.2018
Visual Merchandiser
Alhokair Zara Fashion Retail
10.2012 - 11.2017
Master of Arts - Fashion Design
Yerevan State Academy of Fine Arts
09.2012 - 05.2014
Bachelor of Arts - Fashion Design
Yerevan State Academy of Fine Arts
09.2008 - 05.2012