Gurgen Narimanyan
Yerevan
Overview
25
25
years of professional experience
Work History
Regional General Manager
Revery Food & Beverages (Pepsi-Cola Official Franchisee and Bottler in Georgia, Armenia, Uzbekistan)
11.2019 - Current
- Develop and deploy Strategies to grow business ahead of category growth
- Build capable and engaged Regional Management Team
- Substantially improve Value Chain ensuring sustainable business model and Earnings improvement
General Manager
Jermuk International Pepsi Cola Bottler
12.2017 - 10.2019
- Led soft drinks and snacks businesses, being market leader in snacks and strong challenger in beverages
- Deployed Strategy to grow soft drinks market share by 1pp and double snack business in 2.5 years
- Improved productivity resulting in Earnings growth ahead of Net Revenue and achieving self-sufficiency
- Developed a capable Management Team with most associates subsequently promoted to bigger reginal roles
Country Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
09.2015 - 12.2017
- Led Belarus Chocolate and Petcare businesses, being #1 market player in both categories, and achieving Net Sales growth > Market growth
- Succeed in building capable and highly engaged teams across the region with Gallup score at 88th percentile
- Substantially improved Value Chain ensuring sustainable business model and Earnings improvement
- Deployed Customer Centricity and Category Leadership strategy by investing in Key Accounts expertise
- Strongly enhanced Mars Distributors’ capabilities and engagement, to become top 3 Preferred Supplier in the market
National Accounts Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
02.2013 - 08.2015
- Established new function of National Accounts, recruited and developed highly performing team
- Developed and executed National Accounts Strategy
- Engaged with Mars global teams to bring in transformational projects, such as Perfect Store and Win in Modern Trade
- Coached team to negotiate and substantially improve contracts with key customers, achieving leadership in physical availability and market share
- Got recognition for making step change in team performance and excellence in execution
Business Development Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
09.2009 - 01.2013
- Led Mars business in Armenia, being market leader in Chocolate, Gum and Petcare
- Made step change in Sales Team performance via new Management Cycle deployment
- Built best-in-class Route-to-Market via deployment of Ideal Distributor's profile
- Got recognition across the unit for building best-in-class physical availability in Armenia
Chief Financial Officer
Star Divide CJSC (Star Supermarket Chain)
09.2006 - 08.2009
- Accountable for finance function, internal and external reporting, treasury, compliance, and internal controls
- Took a key role in Company’s strategy deployment while developing retail industry pioneer chain
- Built strong relations with EBRD as an equity investor, as well as banks and advisors
- Advised Board of Directors on business performance key opportunities and challenges
Internal Auditor for CIS Country Offices
Eurasia Foundation, Washington D.C.
12.2005 - 08.2006
- Conducted internal audit of Eurasia Foundation country offices in CIS
- Monitored internal controls and grant administration for compliance with US Government awards conditions and US GAAP , prepared internal audit reports on country offices for Audit Committee of the Board of Directors.
Finance Manager
Eurasia Foundation, Armenia Office
07.2004 - 12.2005
- In-charge of Finance Department, accountable for financial operation of the organization, USAID Core Grant and new programs budgets preparation and administration, accounting, taxation, management reporting
- Developed financial procedures resulting in improvement of financial operations and planning
Finance Manager
Heifer International Caucasus (US based organization Caucasus Regional office)
01.2001 - 07.2004
- Established and managed finance function of Heifer International regional office in Caucasus
- Supervised regional finance and accounting team
Specialist
Central Bank of Armenia, Monetary Policy Department
10.1998 - 01.2001
Education
Sales and Leadership Colleges -
Mars Academy
Lectured Accountancy and Audit for ACCA students and French University of Armenia (Magistracy) -
Other
ACCA Affiliate -
Association of Chartered Certified Accountants (ACCA)
01.2008
Post-graduate study in Economics and Management -
National Academy of Science, Institute of Economics
01.2003
Diploma with Honors, Department of Economic Cybernetics and Econometrics -
Yerevan State Institute of Economics
01.2000
Languages
Armenian-native
Russian-fluent
English-fluent
Timeline
Regional General Manager
Revery Food & Beverages (Pepsi-Cola Official Franchisee and Bottler in Georgia, Armenia, Uzbekistan)
11.2019 - Current
General Manager
Jermuk International Pepsi Cola Bottler
12.2017 - 10.2019
Country Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
09.2015 - 12.2017
National Accounts Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
02.2013 - 08.2015
Business Development Manager
MARS Inc., Central Eurasia, Belarus and Turkey Unit
09.2009 - 01.2013
Chief Financial Officer
Star Divide CJSC (Star Supermarket Chain)
09.2006 - 08.2009
Internal Auditor for CIS Country Offices
Eurasia Foundation, Washington D.C.
12.2005 - 08.2006
Finance Manager
Eurasia Foundation, Armenia Office
07.2004 - 12.2005
Finance Manager
Heifer International Caucasus (US based organization Caucasus Regional office)
01.2001 - 07.2004
Specialist
Central Bank of Armenia, Monetary Policy Department
10.1998 - 01.2001
Sales and Leadership Colleges -
Mars Academy
Lectured Accountancy and Audit for ACCA students and French University of Armenia (Magistracy) -
Other
ACCA Affiliate -
Association of Chartered Certified Accountants (ACCA)
Post-graduate study in Economics and Management -
National Academy of Science, Institute of Economics
Diploma with Honors, Department of Economic Cybernetics and Econometrics -
Yerevan State Institute of Economics
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